I AM BRAND (Part 1)

There are many companies in the same industry as I am who promise so many new community members in a certain amount of time. I don’t believe that’s the way it should work. I’m not going to promise a set amount of new community members first, because I don’t want to place myself in a box but secondly because I don’t believe there is a direct correlation between community size and interaction or even sales. This week we will look past how many people are in an online community and talk about how to truly determine the value of a companies community.



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